Nick Kohlscreiber On The Importance Of Social Media Footprint

A moderately novel term in online marketing—͚social media footprint͛ signifies the digital presence of companies, organizations and individuals across social media outlets. As social media platforms such as Twitter, Facebook, LinkedIn, Instagram, and others are gradually connected to our average lives it becomes unavoidable for companies to incorporate these new and efficient marketing channels in ratifying their brand, fostering their reputation and directly interacting to a bigger consumer audience. Prevalent serial entrepreneur Nick Kohlscreiber reflects the significance of a social media footprint in relation to brand and reputation management and considers the ways businesses can boost and develop their online presence.  

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